Mackie, C. (2019, May 28). A look into the complex environment of international branch campuses . Wes.Org.
https://wenr.wes.org/2019/05/the-complex-environment-of-international-branch-campuses
IBC’s can be loosely defined as an entity that is owned at least in part by a foreign higher education provider,
operated in the name of a foreign education provider, and provides an entire degree program, substantially on
site, leading to a degree awarded by the foreign education provider. International branch campuses (IBCs) are the most visible and resource intensive examples of transnational education. It not only increases international
competition it also increases interconnectedness throughout the world. The countries that export IBCs can see
opportunities for student recruitment, revenue generation, strategic institutional and research ties. The countries
that are importing IBCs see potential way to boost higher education capacity, meet labor market need and
prevent loss of human capital. This article looks at the trends and motivations of IBCs and their host and host
countries. It also explores how and why different types of IBC’s flourish. Countries that are most likely to build
branch campuses are those less developed economically and educationally than the sending country, while
developed countries export the majority of the IBCs. Increased demand among export oriented corporations,
massification of higher education system, increasing pressures of increasing globalization, are some of the reasons mentioned as contributing factors for the growth of campuses worldwide.